CASE STUDY:
Access the following case study to reveal the CMS solution the Speedo implemented to optimize customer communication in view of the local markets, countries, and regions. Also learn how they were able to reduce content conflict and ensure brand consistency across their entire influence.
WHITE PAPER:
Your brand can be the next celebrity with these helpful tips. Find out how to improve customer relationship management and web content management by consulting this resource now.
EGUIDE:
This expert guide focuses on how to get started with a successful web content analytics strategy, and explores how a major East Coast city's police department took advantage of effective content and text analytics to fight crime. Learn more about tagging content for measurement, tools for content analysis, and more.
EBOOK:
This expert resource provides 3 articles about how to leverage Web content management (WCM) to optimize the customer experience. Discover how to use customer profiles to deliver content to your target audiences, overcome common WCM challenges with 3 simple rules, and more.
WHITE PAPER:
The following white paper explores what companies need to do to ensure the performance of web and mobile applications. Uncover how front end acceleration can help achieve the desired speed, which technologies make this goal a reality, and how to apply the front end acceleration to 3 key areas.
WHITE PAPER:
In this resource, learn about a technology that enables integration of web applications into a CMS, so they can be centrally opened and edited, improving efficiency and making better web pages. Specifically, take a look at a video integration module that allows you to easily integrate videos into web pages, online shops and portals.
ANALYST REPORT:
This report by Forrester evaluates 10 WCM vendors on current offering, strategy, and market presence to help you pinpoint a solution that delivers the right digital experiences to your customers.
CASE STUDY:
Confused.com, a fast growing comparison website for insurance products in the UK, was outgrowing their legacy content management system (CMS). In this brief case study, discover how Confused.com implemented a web content management (WCM) technology in order to allow their entire team to easily make proactive and responsive changes to their site.
WHITE PAPER:
In this white paper, learn more about the importance of localization, the challenges and benefits of deploying multilingual content, and the tools you'll need to improve your web experience management (WEM) strategy on a global scale.