WHITE PAPER:
Compare the performance differences between firms with well a defined
and CRM supported sales process verses those without optimized sales
strategies. Discover the most dramatic areas of performance gain and the
impact on sales effectiveness.
WHITE PAPER:
In B2B marketing, small changes can mean big differences to the success of marketing programs. But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
WHITE PAPER:
This paper presents the situation of N-Hair, a fictional high-end hair-care products company that is now expanding into channels in broader consumer markets. Read this paper to learn how the firm has positioned itself well for long-term success as it preserved its brand image with SAP software.
WHITE PAPER:
This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
WHITE PAPER:
The REDFLY Mobile Companion is a smartphone terminal that allows the smartphone to be used like a laptop when connected to REDFLY, its 80-key keyboard and 8-inch display allow users to interact with Word Mobile just like any word processor.
WHITE PAPER:
This resource explores the challenges of the bring your own device (BYOD) trend an introduces how Google Apps allows both data and functionality to live in the cloud, overcoming these challenges.
WHITE PAPER:
Read this paper to learn how Sales 2.0 technology helps sales identify the right opportunities at the right time and determine the right people to contact. Also learn how this unique approach enables sales and marketing collaboration to drive productivity and close more deals in this increasingly connected world.
WHITE PAPER:
In today's demanding business environment you either lead or you fall behind. So what defines leadership in an environment where business models shift all the time and CEOs have 90 days to please shareholders or face their wrath?
WHITE PAPER:
This IDC white paper explores the benefits of employing a vertical CRM application based on industry best practices. Learn challenges, opportunities and benefits of vertical applications as well as advice for industry-specific solutions.
