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The primary mode of growth for most technology provider businesses is by good, old word of mouth. Yet, many businesses have not established an official referral program to capture as many referrals as possible. Check out this guide to find the proven best strategies for creating the perfect referral program for your business.
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This resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.
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This white paper reveals the results of a survey of over 500 e-commerce and e-business professionals, and provides key insights and best practices for improving customer experiences across all channels.
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Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
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Read this research brief to understand why SiriusDecisions recommends operating demand creation programs that incorporate messaging and offers targeting the most critical roles within these buying groups, and how to avoid missed buying signals.
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What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
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Integration has always been an important part of IT projects; however, as this resource explains, it's no longer sufficient to integrate resources under the control of the enterprise. Read on to discover answers to enterprises' top questions about integration.
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The following white paper explores the business need for a global brand management solution to help distinguish your brand amongst thousands of other companies. Learn about the 3 key process to successful global brand management, the technology to use, and more.
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This white paper covers ten key strategies for developers looking to improve the quality and performance of their software through application management (APM) solutions.
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Enterprise software, which has dominated IT for years, is now nearing its end as business applications take the cake. In this white paper, learn about where the future of enterprise software is inevitably heading and discover the necessary elements that'll get you there.
