IT Channel Management White Papers

(View All Report Types)
Four Effective Service Strategies that Drive Brand Advocacy
sponsored by Oracle Corporation
WHITE PAPER: This paper will provide answers, focusing on the four key aspects of service that can combine to create a "WOW!" experience: convenience, speed, relevance, and relationship.
Posted: 25 Apr 2011 | Published: 25 Apr 2011

Oracle Corporation

Marketing in the 4th Dimension: 4 Keys to Personalizing the Web Experience
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: In this brief paper you’ll discover the 4 key dimensions to personalized Web marketing and learn real-life successes of enterprises that have made the personalized Web a core part of their growth strategies. Deliver greater value for your customers and your company through a centralized interactive marketing platform.
Posted: 06 May 2011 | Published: 06 May 2011

Unica Corporation - An IBM Company

Cross-Channel Commerce: A Consumer Research Study
sponsored by Oracle Corporation
WHITE PAPER: The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
Posted: 25 Apr 2011 | Published: 25 Apr 2011

Oracle Corporation

True Profiles: A Contemporary Method for Managing Customer Data
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: As the internet changes the way of traditional marketing and communication, discover a “True Profile” as a means of understanding customer behavior, actions and preferences using analytics. Learn the 4 key components of True Profiles and the business benefits included.
Posted: 04 May 2011 | Published: 04 May 2011

Unica Corporation - An IBM Company

Delivering Omni-Channel Shopping: Using Information Management and Analytics in Consumer Industries and Retail
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: This resource examines the data-oriented trends affecting consumer industries and retailers, and evaluates next-generation analytics strategies that are driving success.
Posted: 17 Dec 2013 | Published: 28 Feb 2013

Hewlett-Packard Enterprise

Small Form Factor (SFF) SAS - Meeting the Demanding Requirements in Specific Markets
sponsored by Xtore
WHITE PAPER: SAS technology has been proven to be the most versatile storage solution in data transfer and high performance. Read this white paper to learn about a solution that renders the necessary performance needed for your client's expanding market requirements.
Posted: 22 Aug 2007 | Published: 01 Aug 2007

Xtore

Cloud Quick Start Guide
sponsored by Channel Transformation Alliance
WHITE PAPER: Access this essential quick start guide to the cloud to learn about the top 3 things resellers should know about the cloud, how to define your cloud business model, 8 steps required to build a successful cloud practice, and much more!
Posted: 19 Jan 2012 | Published: 19 Jan 2012

Channel Transformation Alliance

Channel Partnerships in the Era of the Cloud
sponsored by Quosal
WHITE PAPER: In this e-guide, uncover how the cloud is affecting the way channel partnerships are formed and managed, as well as what your organization should be doing in the cloud era.
Posted: 12 Jun 2017 | Published: 08 Jun 2017

Quosal

A Beginner’s Guide to Partner Marketing with Content Syndication
sponsored by TIE Kinetix
WHITE PAPER: B2B professionals need to ensure their partners have up-to-date information, and that their web content is consistent and relevant across all channels. To simplify channel marketing, savvy businesses are looking towards channel content syndication.
Posted: 13 Nov 2013 | Published: 13 Nov 2013

TIE Kinetix

How Understanding the "Omni-Consumer" Gains Their Loyalty
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: With this white paper, you'll gain access to industry knoweldge about handling omnichannel operational challenges, allowing you to maximize efficiency and profitability. Use this resource to navigate customer engagements, with factors such as understanding the "omni-customer."
Posted: 18 Dec 2013 | Published: 31 Jul 2013

Hewlett-Packard Enterprise