WHITE PAPER:
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
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In this white paper, we advocate a new definition for Enterprise 2.0. We explain the business drivers and demographic changes that are forcing new, collaborative business models. We identify the technological capabilities required for an Enterprise 2.0 platform, and highlight the transformational abilities of such a platform.
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This IBM study focused on two groups teens and boomers. It explores their lifestyles, values, and particular preferences and attitudes toward shopping. Read this paper to learn how retailers can better meet the needs of these two segments.
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This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
WHITE PAPER:
On their own, few marketing or sales teams can fulfill the constant need for fresh, hot leads to fill their pipelines. Open this whitepaper to be able to better assess the wide array of sales funnel marketing offerings available to your organization.
WHITE PAPER:
With a job management system, you can automate job management for easier, more effective management across a complex IT landscape. View this informative resource to explore the benefits of the Hitachi JP1 job management system.
WHITE PAPER:
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
WHITE PAPER:
In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
WHITE PAPER:
In this white paper, learn about a cloud provisioning technology with a workflow-enabled framework, allowing you to create, provision, and orchestrate virtual "bundles" of on-premise and cloud capabilities that make up a new product, service, or application.
WHITE PAPER:
This infographic illustrates the necessity of integration between business and IT, as well as the fundamental disagreements that exist between the two groups.